Self, and First For Women
feature Athena Pheromones

August and September 2002 issues
Copyright ©2002. Prevention, Self, First for Women Magazines.

Review the 2002 independent study on Athena Pheromone 10:13tm for Women, published in Physiology and Behavior click here

Athena Pheromone 10:13tm for Women tested in an independent San Francisco State University published study received media attention from major women's magazines like, PREVENTION, FIRST FOR WOMEN, and SELF. Excerpted by Athena Institute

From PREVENTION -- "Whoopee in a Bottle?"

Add this ingredient to your perfume, and get ready for more, more, more.

Sex and science collided in a recent San Francisco State University study, when 36 women, ages 19 to 48, agreed to wear perfumes spiked with a colorless, odorless sex chemical.

After 2 months, 74% of those using the pheromone-laced scents reported an increase in dates, physical affection, kissing, heavy petting, sex, and more. Only 23% of those who had placebo (fake) ingredients reported similar results (Physiology and Behavior, March 2002).

"This is the first study of its kind to independently test a sex-attractant pheromone for women", says researcher and psychologist Norma McCoy, Ph.D. Click here for more study details

The active ingredient is a chemical copy of the sex-attractant pheromone emitted by a sexually active 20 year-old woman.

Side Bar: Turn Up The Heat

Synthetic pheromones added to your perfume can spark a new love interest or reignite an old flame. Here are two ways to look for pheromones that just may work.

1. The proprietary synthetic pheromone fragrance additive Athena Pheromone 10:13 (click here) was used in the study described here. For a link to Athena's website click on

2. Check out perfumes advertised with added pheromones. Read the label carefully, or call the manufacturer to see if it's based on human pheromones.


From FIRST FOR WOMEN -- Sexual Health Section

"Women whose perfume is spiked with pheromones are more likely to have an active sex life than those whose fragrance is not," says Norma McCoy, Ph.D.

In her study, a synthetic version of pheromones - a chemical produced by the body that is believed to trigger sexual behavior - was added to the women's perfume.

Seventy-five percent of those who wore the pheromone-enhanced fragrance reported increased intimacy as compared to 23 percent who had a placebo added.

Interested? Go to to order the pheromones used in the study.


Perfume laced with pheromones, chemicals excreted by the body believed to trigger a sexual response in others, is more likely to get you kissed - or more! - than regular scents, says a study from San Francisco State University.

To buy pheromone concentrate that you can add to perfume visit


COMMENT FROM ATHENA INSTITUTE: Both Athena Pheromone 10:13tm for women and Athena Pheromone 10Xtm for men are cosmetics that can increase your attractiveness to the opposite sex. Neither product is an “aphrodisiac.”

See more articles on the "Lighter Side" in the Athena Media Section...